GRAD

The limitations of the interface operation have been thought out, principles and rules have been recorded, and the product manual has been proactively designed.

The product went through a stage of active growth and testing of dozens of hypotheses with minimal costs

Over the course of three years, the product was developed iteratively, maintaining the consistency of the interface.

Accelerated onboarding of new designers to the team

Mockup → JTBD → User Story → User Scenario → OKR. The design task is linked to strategic goals. Over a hundred scenarios and interface nodes are designed, documented and transferred to business, analytics and development for further implementation.

Each product feature is tied to a specific scenario and business-needs

Improves designers' understanding of context, helps businesses decompose tasks for the design department and analytics

Basic principles for the work of designers, setting the guidelines and vector of movement.

Defines common goals, making design decisions easier

A unified vision and expectations of design across cross-functional teams and managers. Improved mutual understanding between business and designers

After the launch, an analysis of the current design situation was conducted and a design-strategy for the next product life cycle was developed.

Business and product KPIs have been formulated for further development

Growth points for design and product have been identified

Design-layouts are divided into grades, the methodology of design-debt is implemented in the work.

A unified language of communication and mutual understanding of business-design-development

Figma has organized space and built a file system for cross-functional and distributed teams: working, target, production. Notion has created a space for managing tasks. Analysis and purchase of fonts for the product.

The process of transferring design-layouts has been established in three scenarios: business, analytics and development

Designers from different teams integrate their usual processes into common requirements

Find any layout or script easily using the cross-cutting table of contents

Display text and tabular data in convenient uni- and monospace formats, unique suffixes for data lists

Creation of a component base based on the design-systems Consta and Ant Design, taking into account the context of the product. Development of the library into an autonomous one and one that works in autonomous teams of contractors.

Continuity from standardized solutions of digital services of the corporation

Hundreds of layouts are linked to a single source, updated and updated

Closeness to the overall corporate brand, without compromising local convenience and flexibility

Prepared base for scaling the library into a full-fledged design-system

Testing new features and hypotheses using interactive prototypes for micro-interaction. Assembly using the Cloude 3.5 neural network. Further development into a separate Discovery unit, consisting of a designer and a frontend-developer, is possible

Design approval time reduced by three times due to more visual demonstration of features at an early stage

Improved mutual understanding in cross-functional teams design-analytics-development

The number of redesigns after release has been reduced due to the ability to quickly test interactive content without waiting for it to be released from testing and sold.

As a player coach, I worked with the team to develop mockups that serve as a guide and source of truth for business, analytics, and development. The mockups are organized by semantics and then grouped into user scenarios.

Business always has target layouts at hand, analytics and development — have sprint-appropriate versions

A single source of design tasks for all contractors and the product team

Finding, interviewing, managing and developing designers both on the contractor side and in the product team.

Designers of various specializations are available for work: graphic and product

Organization of weekly meetings of designers from distributed teams. Lectures and webinars for designers outside the company about the product and design methodology, about the development of design in the corporation. Development of the brand and souvenirs of the product.

Attracting and motivating strong designers in the face of constant redesigns and changing requirements

Popularization of the designer profession in the corporate environment

Increasing trust in designers from businesses

Increasing motivation, coherence and “feeling of camaraderie” in the product design-team

After the launch, an analysis of the current design situation was conducted and a design-strategy for the next product life cycle was developed. The design-team was trained to use the product.

Business and product KPIs have been formulated for further development

Growth points for design and product have been identified

Designers are immersed in the context of user work and have a better understanding of industry solutions

The parent product's telegram-channel has been branded. A publication designer and a guide to preparing materials have been assembled, including solutions for processing photos and text.

Designers of various specializations are available for work: graphic and product

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